Email is boring. It has its place and it’s an important method of communication, but if you really want to stand out, it can be hard to do that through a simple email. Text and emoticons can only accomplish so much, especially when the recipient may have an inbox full of similar messages to read. Contrast that with video messages which allows the viewer to experience your tone of voice, hand gestures, and facial expressions. I also find that if the process isn’t too complex, recording and sending a short video is actually quicker for me than typing out an email.