“The $300 textbook is dead,” says the CEO of textbook maker Pearson

“There’s a famous phrase: The first step in solving a problem is recognizing you’ve got one,” says Pearson CEO John Fallon. And for the education company Pearson, the problem is also one of its key products: the textbook.

https://www.vox.com/recode/2019/8/2/20750863/john-fallon-pearson-education-textbook-digital-aida-teachers-kara-swisher-recode-decode-podcast

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